Training & Speaking

The Collective

An online community for new businesses & creators who need help with their strategy.

  • Weekly group Zoom calls for accountability, strategic advice, and creative direction.

  • New training videos in our community portal every week. Training is based on the group's current needs.

  • Seven foundational, 90-minute lectures for you to binge as soon as you join.

  • Mini podcasts in our community portal to answer trending questions and update members on new platform changes.

$60/mo USD

Private Coaching

Private Coaching

One-on-One Support

Perfect for entrepreneurs learning to make content for their business or to improve their personal brand. It’s kind of like having a private tutor, but for your online presence.

  • Personally curated curriculum

  • Weekly private training sessions

  • Six self-study modules to guide you in between sessions

  • Weekly content assignments to test your skills

Beginner and advanced students are both welcome. Limited spots available.

Acceptance into the private coaching program is at the discretion of Darlenne Helena.

Planning a conference or professional event? Darlenne Helena has been educating & captivating professional audiences on stage for over 10 years – from keynote presentations, to workshop facilitation.

Perfect for associations, chambers, and conferences. Training sessions can be delivered virtually or in person.

Public Speaking Requests

The Highlights

  • Aspen Institute Social Media Correspondent

    In 2015, Darlenne was selected as a social media correspondent for the Aspen Institute. As such, she bridged the gap between the conversations online and in-person by pushing live updates from panelists & sharing commentary from social media users with the room.

  • WorldSkills MarComm Roundtable, Moscow

    In 2016, Darlenne was personally requested as a speaker at the WordlSkills biannual marketing & communications roudtable. During this 4-day meeting, Darlenne trained global nonprofit leaders on effective fundraising & membership engagement.

  • 44th WorldSkills Competition, Abu Dhabi

    In 2017, Darlenne Helena was selected to represent the United States & SkillsUSA as an official member of the WorldSkills Marketing & Communications committee at the 44th WorldSkills Competition in Abu Dhabi, known as the olympics of skilled work across the globe.

  • TikTok for Creators

    In 2023, Darlenne was featured on the official @TikTokCreators account as part of a multi-video partnership to bring verified, strategic advice to users hoping to reach the right audience on TikTok. Darlenne was selected for this partnership after years of sharing marketing advice via her own TikTok profile, with over 18M views.

  • Meta Small Business Studios + More

    Since 2021, Darlenne has partnered with Meta to bring digital marketing training to business owners at over 50 events. In 2022, Darlenne visited 6 U.S. cities with Meta as part of a multi-stop social media training tour.

Media Spotlight

2023 – Darlenne Helena, founder of Helena Media, on the U.S. Congressional hearing of TikTok CEO Shou Chew.

2024 – Darlenne Helena discusses the economic impact of TikTok on small businesses in the U.S.